Boston in Austin: 5 Reasons Why Beantown Is Killing It At SXSW

By: Stacey Furtado

The weather isn’t the only thing in Austin that feels like home for the Crowdly team. Boston techies, creatives and bloggers migrated south for the weekend and are making the most of SXSW Interactive. Here’s a look at some waves we’re making.

1. Boston brands have some of the best minds in community management:

  • Dunkin’ Donuts has their A-team down in Austin representing Boston’s favorite coffee brand and having some fun.  Besides, who can say no to that schwag?

Jessica Gioglio_Dunkin

2. Boston-born stars have made us proud:

3. Social innovation in medicine is born in Boston:

  • In a city known for its hospitals and universities, it’s no surprise that Boston is home to huge innovations in social media and medicine. Andrey Ostrovsky of Boston Childrens Hospital took us through some key ways doctors are using social media to communicate to larger communities and give patients a better experience.

4. Boston-area colleges and universities are leading the charge in social: 

  • Universities are using social media more than ever to connect with students an alums. Leading the charge are some savvy community managers, incredible social media directors and awesome students.
  • Harvard hosted a big alumni event last night and put together a Digital Harvard list for alums to connect throughout the week. Follow the #HarvardSXSW hashtag to follow along. 

Harvard_SXSW

5. We house some of the best minds in digital marketing.

  • Period.

Carissa O'Brien_SXSW

Kevin M Green_Twitter

Celie Hart_SXSW

James McQuivey

Edward Boches_Twitter

6. We throw one hell of a party:

  • So, last night was fun. A lot of fun. So much fun, in fact, that it took us until now to write a recap on last night’s Do More Faster Party with Techstars. Here’s our recap of the awesome event.